Hulk Hogans return to WWE during the Netflix debut of Monday Night Raw did not go as smoothly as expected. The legendary wrestlers appearance was tied to WWEs new partnership with Real American Beer, and he was set to make several future appearances to promote the brand. However, things took an unexpected turn during this weeks show, as Hogan was met with a chorus of boos from the audienceso loud, in fact, that major outlets like Variety and CNN picked up the story.
According to Fightful Select, sources revealed that there was concern within WWE about how the crowd might react, with many speculating that Hogan could face some negative feedback. There were specifically a number of people that told us they brought up the possibility that he would get booed, a source said.
Despite the backlash, Hogan was surprised and disappointed by the negative reception, but he brushed it off backstage. While there was no indication that Hogan blamed politics for the response, it was clear that WWE wasnt thrilled with the turn of events, especially given how important this night was for the company.
Hogans segment was kept brief, limited to just a few minutes, likely due to his physical condition, and he appeared at the top of the show. Some fans online suggested that he should have come out as NWO Hogan to lean into the boos, but a WWE source said, That certainly wouldnt have been the original plan. Were trying to sell beer, not get a 70-year-old over any way we can. The source also mentioned that WWE is likely to consider the context of Hogans appearances moving forward, as many knew the reaction could be a possibility.
Despite the backlash, WWEs partnership with Real American Beer is expected to continue, with discussions about possibly using a different WWE talent or legend for future endorsements. However, this weeks stumble may prompt a reevaluation of Hogans role in future promotions.
Do you think Hulk Hogans return was a missed opportunity for WWE, or was it a sign that the company needs to shift focus to newer talent for brand partnerships? Share your thoughts in the comments below!
