As golf fans know, LIV Golf executives decided to make big changes, and one of those that surprised the most was the departure of Greg Norman from the position of CEO of LIV. The experienced Norman was an important figure in this Tour, promoting the Saudi backed Tour at every step, with the aim of becoming the global and strongest brand in the world of golf.
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However, LIV Officials have estimated that it is time for new faces, and the arrival of Scott O'Neil as the new CEO is already sparking debates among golf experts and professionals.
In addition to these changes, the partnership between LIV and FOX Sports also caused reactions.
Brandel Chamblee reacts
Brandel Chamblee, a famous golf figure, is one of the first to react. Through social media, he expressed doubts about this agreement, especially about the financial aspect.
Looking forward to the specific financials Did Fox pay a rights fee, or was this another time buy? he wrote.
One of the fans is frustrated by Chamblee's comments, stressing that he has never seen this analyst speak positively about the Saudi-backed project. Brandle, as a long-time critic of this project, emphasized that he wanted to remain objective as before, but he went a step further by talking about the money used to finance LIV Golf.
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"Why would anyone who is not being paid to obscure their objectivity cover
LIV in a positive manner. The money comes from the sewer and the product stinks worse than the source."- he wrote.
It will be interesting to see how the partnership between FOX and LIV will look like. It is difficult to give the right answer as to whether this is the right move, but fans have no doubt that this will strengthen LIV's position on the golf scene.
Another thing is whether the new CEO of this Tour can have a strong influence on the progress of LIV? Time will show what we can expect in this case.
