By arriving on the golf scene, TGL confirmed they aim to change the image of golf that fans have had since the beginning of this sport.
Billy Horschel's entrance into the SoFi Center last night amazed the fans, and it seems that the experienced golfer managed to surpass even Tiger Woods with his entrance. Woods came out last week with the song 'Eye of the Tiger', but Horschel wanted to go one step further and make his performance even more impressive.
Taking out the chain and performing the 'Dirty Bird' dance, Billy caused mixed reactions among the fans.
Dan Rapaport reveals other side of the story
Golf journalist Dan Rapaport, through the website 'Skratch', decided to reveal the other side of the story, emphasizing that Thomas, and probably other captains, sent a clear message to his colleagues. Namely, Thomas wants the golfers to show more personality, considering that this is the way to attract the younger population.
Justin is aware that sports change from year to year, so he wants to take the right steps and popularize TGL, PGA Tour, and golf globaly.
Our Fan Forward research shows that on-course personality is the highest ranked driver of interest for young fans (18-34). Getting the younger age group interested and watching our sport could be a huge difference in our popularity, Thomas wrote.
They love the opportunity to be able to have that connection to us as fans, and it humanises us. The more Ive watched documentaries and specials on streaming services on other sports, the more Ive come to realise the main reason I love them so much is the access they provide and the insight the players are giving me; a fan of them and their craft."
Last night's match was exciting, and completely different from what we are used to seeing on golf courses. The golfers showed other sides of their personalities, they looked impressive, and announced that TGL's popularity could only grow day by day.
