Project Bike Tech Welcomes Bicycle Industry Leader Aimee Ross to its Board of Directors
[Colorado Springs, 3/13/2025] Project Bike Tech (PBT), the nations leading provider of bicycle technical education in schools, is proud to welcome Aimee Ross to its Board of Directors. Ross joins PBT as part of a strategic initiative to strengthen the organizations governance and scalability. With over 20 years of experience in the bicycle industry and marketing, she brings invaluable expertise to PBTs leadership team.
We are thrilled to welcome Aimee Ross to the Project Bike Tech Board of Directors, said Channing Nuss, President of Project Bike Tech. Her extensive industry knowledge and leadership will be instrumental as we continue expanding our programs nationwide. Aimees passion for cycling and commitment to education perfectly align with our mission, and we look forward to the impact she will make.
Ross brings significant industry experience, having served as Director of Bike Bentonville and Director of Brand Development for the International Mountain Bicycling Association. Her appointment builds on the momentum PBT established last year with the Board additions of industry veterans Leigh Keatts and Calvin Jones. These appointments underscore PBTs commitment to a strong bicycle industry voice as they work in partnership with other Board members from the legal, technology, and sustainability fields to accelerate PBTs mission of building career pathways and lifelong cyclists through bicycle education.
I'm honored to join the Board of Directors at Project Bike Tech. Having observed the impactful work this organization does in shaping positive trajectories for young students, I'm deeply committed to its mission. I'm particularly excited to contribute my experience in organizational governance during this pivotal time of significant growth and to collaborate in advancing Project Bike Tech's vital work.said Ross.
Rosss addition to the board reflects PBTs commitment to strengthening its leadership and expanding its impact. Project Bike Tech is poised for significant growth throughout 2025 as it looks to expand its national footprint which currently extends to 14 States and the District of Columbia.
About Project Bike Tech
Project Bike Tech integrates bicycle education into schools through its Bike Tech in School program, equipping students with essential technical and career skills while fostering a lifelong passion for cycling. By combining hands-on learning with industry connections, PBT helps students develop expertise that can lead to careers in the bicycle industry and beyond. For more information, visit www.projectbiketech.org.