
WWE just took the merch game to your breakfast tableliterally.
Just days before he steps into the ring for the World Heavyweight Championship at WrestleMania 41, Jey Uso is now the face of WWEs first-ever cereal. The new product, dubbed Frosted Yeets, is officially available through Fanatics Authentic and can be picked up at WWE World in Las Vegas.
Make breakfast your #MainEvent, Fanatics tweeted alongside a promo clip of the cereal, featuring Jey and the slogan fans know all too wellYEET.
Since teaming with Fanatics in 2022, WWE has gone all in on creative merch drops, offering everything from custom sneakers to replica belts to exclusive collectibles. But this is the first time the companys tackled the breakfast aisle.
Right now, Frosted Yeets is only available in-person at WWE World, and theres no official word on whether itll be available online anytime soon.
Will you be starting your day with a bowl of Frosted Yeetsor is WWE doing too much? Please share your thoughts and feedback in the comment section below.